Social media marketers are an organization’s direct connection to customers. Social media has dramatically changed the game by allowing businesses to directly engage with their customers. In this masterclass, discover how to leverage social media in your overall marketing strategy, align your business goals with social media goals, and learn best practices for helping you successfully connect with clients and customers.

Course Outline

Module 1. Decision Making in social media
Module 2. Social Media Strategies
Module 3. Content Marketing for social media
Module 4. Campaign Implementation & Paid Ads
Module 5. Analytics & Reporting
Module 6. Social Media Tools
Module 7. Social Media Career Development & Job Hunting in the UAE